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Traffic Generation Tactics

Generating traffic to blogs is a lot easier than regular static websites, partially due to the interaction and constant updating of content and information which helps your search engine ranking, but also due to the many different blog communities that you can participate in exposing your website to prime, targeted traffic from fellow bloggers and those interested in your market.

Since your blog is fully optimized for the search engines, you need to remember to consistently work to include your keyword phrases within your content, so that you can subsequently continue to maintain your positioning in the search engines, as well as rank within directories, blog networks and other sources of traffic for the keywords that are most definitive of your niche.

Whenever I create a new blog,the first thing I do is join http://www.MyBlogLog.com and create an online profile that showcases my blog and announces it to the blogging community.

With MyBlogLog, you can easily add a widget to your website that will feature your recent visitors, and in return, by visiting other blogs, you will also appear within the navigation menus of blogs that have also integrated the MyBlogLog tool.

Not only will MyBlogLog help you instantly generate traffic at no cost, but also it's a fun and interactive community to be a part of.

You can explore competing blogs, conduct market research on what products are being featured and what topics are currently in demand, and generate a spring of ideas that will help you create the most targeted blog possible, so that you are able to retain visitors and consistently encourage new ones to explore your website.

Another useful service in not only generating traffic to your blog but in building a list of subscribers is available at http://www.FeedBurner.com

Feedburner is an RSS syndication service that enables bloggers to offer visitors the option to subscribe to a feed where they can receive email updates each time you post new content to your website.

If you plan to offer advertising space on your blog, many sponsors will base the profitability of advertising with you based on the number of RSS subscribers you have, as it's a direct indication of the popularity of your website.

The wonderful thing about RSS is that it can be implemented quickly and easily, and since it's already part of the Wordpress platform, your RSS feed will automatically update each time you write a new post or create a new page.

To get started however, you need to set up a Feedburner account and provide your visitors with an opt-in box on your website where they can become an RSS subscriber.

Feedburner also provides useful statistics and data relating to your blogs activity that can be used to determine how popular individual posts or pages are, where your traffic is coming from as well as where it ends up going to, and within one single Feedburner account, you can set up and manage multiple blog websites.

Here are some other resources that will help you set up an RSS feed:

Feedster: http://www.Feedster.com
Feedster was created as a search engine for finding content that has been published on blogs and websites-utilizing RSS feeds.

Blog Lines: http://www.BlogLines.com
Bloglines is a community dedicated to finding and aggregating RSS feeds from blogs and websites. You can use their search engine to quickly locate blog posts on specific topics.

In order to maximize your outreach, you will also want to consider implementing Technorati into your website's marketing strategy.

With Technorati, you are able to submit your website into its ever-growing directory of blogs, where you will receive free exposure each time that someone uses Technorati's search utility to search for information that is related to your niche.

This is also why it's exceptionally important to ensure that you use relevant keywords within your blog's content, since the keywords entered into Technorati's search bar by a potential visitor will only showcase your blog in the results window if your website utilizes the same keyword phrases.

If you are unsure how to find the best keywords for your website, here is a quick-start guide that will help you mine for the most relevant keywords relating to your niche market:

Googles' Keyword Suggestion utility is a great way to seek out popular keywords that are related to the niche market that you cater to. You can use exact results or variations of the most popular keywords, in order to rank easier with less competition.

 

 
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