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Article marketing is one of the easiest ways to get free traffic. Writing an article only takes 10-30 minutes depending on how quickly you can research and type, and article directories make it very easy to get articles to rank well in the search engines.

There are two major benefits to article marketing:
* You get direct traffic from your resource box
* You get backlinks that improve your search engine rank
Many people only submit articles for the backlinks, and they neglect to focus on optimizing their articles for maximum traffic to their site. The fact is, you can get a tremendous amount of direct traffic through your articles. Sometimes your articles that you submit to article directories will even outrank your own site.
There are four key components to successful article marketing:
1. Keyword research
2. Well-written titles
3. Good content
4. An enticing resource box
In order for your article marketing to be as successful as possible, all four elements should be working in conjunction. You must make sure to choose good keywords, craft interesting titles that encourage people to click through to read the article, write quality content, and create a resource box that makes people want to click.
If you can do that, you will get a lot more traffic for your efforts than you would if you submitted articles just for backlinks. It only takes a small amount of time to research keywords, write interesting titles, and come up with a great resource box. Take the time to do these things and you'll be rewarded with more traffic than you ever thought was possible from article marketing.

 

 
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